CUSTOMER SATISFACTION TOWARDS KMRL – A STUDY
DOI:
https://doi.org/10.61841/62gwme90Keywords:
Customer satisfaction, Public transportation, Amenities, Service quality, Kochi metroAbstract
Whenever a business starts, the customers come ‘first’ , then only comes the profit, i.e., only when the customers are happy can a business earn profit. So, it is important for an organization to look into the needs and wants of the customer to survive and to succeed in the market. That’s how customer satisfaction became the key component for the success of any business. Therefore, the organization has to identify the factors that influence customer satisfaction and nurture them.
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References
1) Nishant Chung {2017}, ‘‘Customer Satisfaction Towards Delhi Metro Rail Corporation.”
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7) Dr Som Sankar Sen (2017): “Kolkata metro railway and respondent’s satisfaction: an empirical study.”
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