M. A. KUMAR S, “IMPACT OFAPPAREL VARIETIES ON APPAREL PURCHASEINTENTION: AN EMPIRICAL ANALYSISOF MADURAI APPAREL BUYERSThe purpose of this study is to study the impact of apparel varieties on apparel purchasing intention among the apparel buyers of Madurai. The various v”, Psychosocial rehabilitation, vol. 24, no. 4, pp. 1325–1331, Jun. 2020, doi: 10.61841/8d49ac02.